tenreformer is more than just a best-in-class reformer Pilates.
It's a welcoming and empowering experience that builds stronger, more resilient bodies, calmer minds and engaged member communities.
All underpinned by a strong brand and a clearly defined set of values that we live by. Proudly.
No cliques, no exclusivity, no right age and no right shape.
We create inclusive, friendly spaces that welcome first timers as warmly as our Pilates diehards, spaces where our members can move, connect and leave feeling better than when they arrived.
We're in the making-people-feel-good business – the best job in the world.
Movement is a privilege and we want to have fun while we do it, that's why every session and every win – no matter the size – is recognised.
We're here do to do three things, and do them very, very well.
First, deliver effective, immersive, empowering classes.
Second, create memorable and motivating member experiences both inside the class and out.
And third, but definitely not last, provide franchisees with all the tools and support they need to build thriving, profitable businesses.
tenreformer is backed by the team behind Ten Health and Fitness, pioneers of Dynamic Reformer Pilates and 8-time Tatler Gym Award winners.
With nearly 20 years' of commercial and sector expertise, experience & insights, Ten has built a brand and reputation that stands the test of time – and that stands out.
When Joanne Mathews discovered reformer Pilates after a car accident, what started as injury rehab quickly became a life and sector-changing revelation.
Leaving behind corporate life to become a fitness entrepreneur, she opened the first Ten studio in Notting Hill in 2007.
Reformer Pilates is booming, and we’re leading the way.
TenAcademy guarantees your team achieves our high standards through world-class training.
We are highly acclaimed, winning 8 Tatler gym awards, and are popular with both the media and our members.
A business that works - strong retention, high occupancy, and low operating costs.
Leading experts in dynamic reformer Pilates, setting high standards for classes, coaching, and results.
Franchisee-first support from site selection and studio design to operations, marketing, and training, we'll be with you every step of the way.
If you’re passionate about movement, wellness, and building a thriving community, this is your opportunity to own a business with real impact.